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Carry out regular site audits (content, technical, link profile) and optimize the sites.
Support the development team with website and migrations (redirect strategies, content migration, crawl-budget optimization).
Maintain detailed monthly reporting documents to monitor and communicate SEO performance.
Optimize all technical aspects of websites for maximized indexing and keyword relevance
Implement changes in content management systems (CMS)
Perform keyword research and competitive analysis
Monitor & administer web analytics dashboards, reports & key reporting tools
Communication with team & management on project development, timelines & results
Develop and implement link building strategies
Help create strategies for social media campaigns, brand awareness
Help manage social media channels & respond to social media activities & communications.
Collaborate in brainstorming new and creative growth strategies.
Assist in driving the sales performance of the e-commerce platform